Pushroot Brewing Co.

Pushroot
Brewing Co.

IDENTITY
BRANDING

New Roots. Old Traditions. Pushroot Brewing Co. is set to open in a remodeled auto garage in Lander, Wyoming, crafting premium lagers with a deep respect for tradition. The custom blackletter wordmark blends classic brewing heritage with the town’s rugged charm. A robust brand system includes a badge referencing the old hydraulic lift once bolted to the floor and icons of local wildlife, ensuring an authentic, flexible identity that evolves with the brewery.